It seems that everywhere you turn these days, there's some sort of talk about going green. The IT industry has not been immune to this trend; major vendors such as IBM, Microsoft and HP have been pushing the green agenda for a couple of years now with products, services and strategies to cut power consumption and save money. And there's some indication that the green IT trend is gaining serious traction among companies of various sizes.
So could some eco-friendly know-how help you advance your IT career? It very well could – but no matter how much you know, your success will likely depend on how the recession affects spending on green initiatives in the next while.
There is no doubt that green IT has made major headway in the last few years. Environmentally-friendly technology recently made it onto staffing firm Robert Half Technology's list of the top 10 investments that CIOs said they would make in the next 12 months. On the list, published in April 2009, green IT was No. 6, cited by 20% of the 1,400-plus CIOs polled.
Symantec Corp. has actually gone as far as to say that green IT has reached critical mass. Based on survey data collected for its 2009 Green IT Report, Symantec found that senior-level IT executives are expressing significant interest in environmentally-friendly strategies and solutions.
Ninety-seven percent of respondents said they are at least discussing a green IT strategy, while 45% have already implemented eco-friendly initiatives. The main motivations cited in the survey included: reducing electricity consumption (90%); reducing cooling costs (87%); and corporate pressure to be "green" (86%).
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